On smaller screens, scroll sideways to compare both tools.
| Compare features | Shopify | Wix |
|---|---|---|
| Best for | A commerce platform for storefronts, checkout, orders and inventory. Evaluate selling operations as well as website costs. | A website builder combining business pages with booking and selling features. Select a plan around the business functions you need. |
| Category | Automation & websites | Automation & websites |
| Paid entry price | ¥3,650 / mo+Monthly equivalent, billed annually · Basic Annual-billed monthly equivalent for Basic in Japan, excluding introductory promotions. US pricing is separate in USD; payment processing and paid apps add costs. | Check official pricingUsage-based or variable · Light Prices and currency vary by location and billing period. No universal starting price is listed. Check tax and renewal prices in the official purchase screen for your billing region. |
| Free plan | Not supported | Supported |
| Japanese support | Supported | Partial support |
| Deployment | Cloud | Cloud |
| Reasons to choose |
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| Pricing checked | 2026-10-26 | Unverified |
| Official pricing | Check pricing | Check pricing |
Prices exclude tax, currency conversion and introductory discounts. Different currencies and billing periods are not directly comparable. Japanese support can apply to input, output or the interface; check each tool’s scope.
Follow the order lifecycle
For a commerce-led business, compare orders, inventory, shipping and returns. Shopify is a natural candidate to evaluate around those operations, while Wix selling features should be checked against the same requirements. Product count is an incomplete measure of complexity. Test a common order and an exception, such as mixed shipping requirements or a partial return, before deciding which system reduces manual work.
Follow the service journey
A service business may need clear explanations, appointment selection and easy enquiry handling more than a complex catalog. Evaluate Wix’s relevant business features against that journey. If considering Shopify, identify how each non-commerce requirement would be delivered and whether another app is needed. The question is not whether a platform can theoretically do it, but how the finished process will be maintained.
Compare complete local quotations
Exclude temporary trials and introductory offers when calculating ongoing cost. Include a custom domain, the required business features, payment processing and recurring apps. Shopify and Wix both require attention to local plan conditions; do not compare one market’s annual equivalent with another market’s month-to-month quote. Write a first-year cash budget and a normal renewal-year budget to expose temporary savings.
Use a small business-focused pilot
Build the same representative product or service journey in each candidate and complete it on a phone. Then ask the operator to change a price or opening time and locate the resulting customer record. Choose based on the work that recurs most often. This reduces the risk of selecting an attractive template that later requires several extra tools to support everyday business.
Official sources
Pricing, availability and feature limits can change. Check the linked official pages before subscribing.
- Shopify Japan pricingInformation checked: 2026-10-26
- Shopify US pricingInformation checked: 2026-10-26
- Shopify pricing and billing overviewInformation checked: 2026-10-26
- Wix plansInformation checked: 2026-10-26
- Upgrading your Wix siteInformation checked: 2026-10-26
- Wix Bookings site translationsInformation checked: 2026-10-26